Marketing Director - Full-time

Location: Pittsburg, KS

Required Qualifications:

• Bachelor’s degree in marketing or related field, or equivalent professional experience

• Minimum of 10 years experience in marketing communications

• Minimum of five years experience in people management

• Knowledge of the education industry

• Experience in brand development and management

• Knowledge of and experience in all marketing disciplines

• Demonstrable creativity and creative problem-solving skills

• Excellent writer with strong verbal communication skills

• Strong organizational and time-management skills

• Ability to harmonize long-term vision with short-term goals and objectives

• Computer skills, specifically the Microsoft Office suite

• Flexible, results-oriented, proactive, self-motivated individual with a positive attitude

• General office environment

• Ability to be physically mobile with reasonable accommodation including ability to walk, balance, kneel, crouch, reach, stand, and stoop

Job Description

• Translating business strategy into actionable marketing strategies and brand objectives

• Facilitating the creation of marketing plans driven by long-term strategy insights and knowledge

• Hiring, developing, and managing others in the marketing organization

• Supporting and facilitating the development and execution of the annual marketing plan with knowledge of:

• Market and educator insights
• Cost and price constraints

• Establishing and maintaining mid- and long-term priorities for the Marketing department

• Developing and disseminating our brand framework to the marketing managers for implementation

• Managing and working closely with Sales to establish and maintain strategies and objectives for all K-12 customer groups

• Managing and working closely with the Marketing team in achieving marketing tactics for the domestic and international markets

• Collaborating closely with Sales and Customer Relations to guide all markets to implement the brand and communications platform

• Developing and administering the annual marketing budget

• Establishing business cases for new products and developing business plans

• Creating marketing materials and writing copy for marketing materials

• Ensuring the implementation of marketing best practices

benefits:

• Collaborative Culture: Enjoy a supportive and team-oriented workplace!

• Work-Life Balance: Benefit from flexible work hours and a healthy work-life balance!

• Competitive Compensation: Attractive salary and comprehensive benefits package!

• Employee Recognition: The company values and recognizes individual contributions!

• Innovative Products: Get hands-on experience with state-of-the-art educational tools and technology!